HMP & Priorities USA Action Announce $12 Million Digital Partnership
April 4, 2018
WASHINGTON, DC – Today, House Majority PAC and Priorities USA Action announced a $12 million investment in digital advertising to help Democrats win in House races across the country this fall. The announcement marks the largest Democratic joint digital project focused exclusively on House races.
“With this partnership, HMP and Priorities USA are making an unprecedented joint investment that ensures Democrats will have the full benefit of the latest cutting-edge techniques and tactics heading into the fight for the House this fall,” said House Majority PAC Executive Director Charlie Kelly. “Paul Ryan and congressional Republicans have repeatedly advanced a toxic agenda that benefits the ultra-rich at the expense of the middle class. From broadcast airwaves to digital platforms, in district after district, House Majority PAC and allies like Priorities USA will be on offense on every front to hold Republicans accountable for the disastrous policies they’ve pushed and to maximize Democratic wins from coast to coast.”
“As more people get their news online, it’s imperative for campaigns to adapt and devote more resources to communicating online. That’s why this partnership with HMP is such an important step as we work to retake the House,” said Patrick McHugh, Executive Director of Priorities USA Action. “Voters deserve to know which candidates will stand up for them and their families and who will just be another vote for Paul Ryan’s lifelong goal of cutting Medicare, Medicaid and Social Security to pay for tax cuts for big corporations and billionaires. Priorities is proud to partner with HMP on this $12 million initiative as we work to ensure voters have all the facts about Republicans’ disastrous policies and Democrats’ positive vision this November.”
Last summer, HMP and Priorities USA launched a digital campaign holding congressional Republicans accountable for voting for the GOP healthcare bill.